With more than a billion users on social networks, social media has become a marketing channel businesses can no longer ignore. To date, this blog has focused on the why, who, and how of social media marketing in finance, insurance, accounting, and real estate. What are the key questions to ask before one starts or deepens engagement on social media? Here’re “Top 10 social media marketing questions” (borrowing from David Letterman) and blog posts which respond to them.
Top 10 Social Media Marketing Questions
#10: Why does social media matter?
#9: What are my peers doing with it?
#8: How do I use it?
#7: Who can help?
#6: How can I attract more readers to my posts?
#5: How can I do more with less time?
#4: How does search engine optimization (SEO) fit in?
#3: What about compliance?
#2: Is there a ROI?
#1: What are some success stories?