Content quality is of utmost importance when it comes to creating online engagement with your clients and prospects. Equally important is persuading a potential reader to click on that link to your content. When a potential reader is browsing through a list of article excerpts on a social media stream, there are 3 things that a reader relies on to decide if he or she should click on the link to your article. One – the title. Two – the text excerpt. Three – the thumbnail of an image in the post. As with crafting a good title, selecting a good image can help draw more readers to your content.
A good image should be both visually appealing and relevant. If you’re an artist blogging about the finer points of painting, it is not hard to find an image that is both visually engaging and relevant. What if your craft is financial planning, insurance, real estate or accounting? In this post, we present 10 image sources where professionals can find visually appealing creative illustrations to express concepts in wealth management, insurance, accounting, or real estate. A well chosen illustration or vector image not only helps attract readers through its visual appeal, but also improves your content quality through effective visual expression of key concepts.
1. CSA Images | csaimages.com
CSA images is a modern design collection of tens of thousands of illustrations and design elements
Wealth management – “Certificates pattern”
Credit: ©csaimages.com
2. Corbis Images | corbisimages.com
Corbis Images has a selection of more than 100 million stock photographs and illustrations.
Wealth management – “Money tree”
Credit:© John Lund/CORBIS
3. PictureNow! | picturesnow.com
PicturesNow has a collection of more than 100,000 classic, fine art, and vintage stock images
Insurance – “Firemen and Inferno”
Credit: Currier, Nathaniel & Ives, Jam
4. ImageZoo | imagezoo.com
ImageZoo specializes in royalty-free artistic illustrations
Insurance – “A woman holding an umbrella as a big ocean wave is coming toward her”
Credit: © Melanie Isaacson / ImageZoo
5. iStock | istockphoto.com
iStock offers millions of images, vectors video and music track through its “Essentials” and “Signature” collections
Real estate – “Colorful houses”
Credit: 3stepsahead
6. Shutterstock | Shutterstock.com
Shutterstock has more than 45 million royalty-free stock images & vectors, plus stock video & music clips
Accounting & tax – “TAX. Concept vector illustration. Word cloud with related tags and terms. Graphic tag collection. Wordcloud collage”
Credit: © Login
7. Morris Business Cartoons | www.businesscartoonshop.com
Morris Business Cartoons has a selection of more than 3000 cartoons, for categories such as Financial, Accounting, Taxation, & Real Estate
Accounting – “The short-term solution is money and the long-term solution more money”
Credit: Morris
8. Veer | veer.com
Veer offers a collection of more than 2 millions of stock photographs and illustrations, plus fonts
Real estate – “The light and empty interior of a living room in a bright sunny day”
Credit: Leks
9. Creative Market | creativemarket.com
Creative Market is a site for handcrafted design content from independent creatives
Insurance – “Abstract flat geometric icon with a skydiver flying with an open parachute, symbol of extreme sports, fun or safety”
Credit: Andrew Bzh
10. DepositPhotos | depositphotos.com
DepositPhotos offers more than 25 million royalty-free stock photos, vector images, and videos
Wealth management – “Moving market share with a group of trees shaped as pie chart financial graphs as a finance concept of transferring funds and equity from one company or industry to another on a summer sky background”
Credit: © Lightsource
Are you using creative illustrations to enhance content quality and to attract more readers?
– By InvestmentPal
This is a great resource you have posted and your points are spot on. With an average attention span falling below that of a goldfish, the average American consumer needs pictures, lots of them and few words.
I have already written too much. ;)
Thanks David. :)