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20 SEO-savvy professionals on first page of Google & their keywords

July 15, 2012 By InvestmentPal 10 Comments

You do not need to be “CNN Money” to be ranked on the first page of Google for a finance-related search, nor “Zillow” for a real estate query.  The right keywords, coupled with off-page & on-page SEO, can land you on the first pages of search engines.  Two key considerations when selecting SEO keywords are search volume and competition from other sites. Popular keywords with high volume  often come with strong competition (eg “insurance”).  One strategy is to focus on lower competition “long tail” keywords where there are higher chances of ranking well on search engines (eg “what is personal liability insurance”).  While the search volume of a single long tail keyword may not be very high, in aggregate long tail keywords make up the majority of all search queries.  Here’re 20 SEO-savvy professionals in finance, insurance, accounting & real estate, and search terms which got them on the first page of Google (as of July 14 2012).

 

seo keywords

Google Page One Professionals & their Search Terms

 

Financial Planning

Brock & Associates, Financial Planning    >   “selecting a financial planner”

  • brockfc.com/11-keys-to-selecting-a-financial-planner.html

 

Ken Faulkenberry, Arbor Investment Planner   >    “advantages of roth ira”

  • blog.arborinvestmentplanner.com/2012/03/roth-ira-movement-whats-so-great-about-the-roth-ira

 

Fern Alix LaRocca, CFP    >   “build wealth”

  • wholeheartedway.com/build-wealth-today

 

David & John Compton, First Security Financial   >   “401k tax deduction”

  • firstsecurityfinancialshow.com/blog/bid/160902/Your-401k-and-Why-Your-Tax-Deduction-Might-Be-Threatened

 

Jeff Rose, Alliance Wealth Management    >    “average retirement savings” 

  • goodfinancialcents.com/average-retirement-savings-how-does-your-savings-stack-up

 

Insurance

Richard O’Boyle, Schaefer Enterprises   >   “life insurance planning”

  • retirementandinsurance.blogspot.sg/2011/01/life-insurance-basics.html

 

Neal Frankle, Wealth Resources Group   > “what is personal liability insurance”

  • wealthpilgrim.com/what-is-personal-liability-insurance

 

Glenn Cooke, Life Insurance Canada   >   “how much life insurance do i need”

  • canadiancapitalist.com/how-much-life-insurance-do-i-need

 

Dennis Volz, State Farm   >   “how much is home insurance a year”

  • dennis-insurance.blogspot.sg/2008/02/how-much-homeowners-insurance-do-you.html

 

Jay & Louise Norris, Insurance Shoppers   >   “2012 hsa contribution limits”

  • healthinsurancecolorado.net/blog1/2011/05/18/irs-announces-2012-hsa-contribution-limits

 

Accounting & Tax

Sandy Tunwell, Accountrain   >   “debit or credit”

  • accountrain.com/debit_credit.html

 

Blue Willow Bookkeeping   >   “capitalize or expense”

  • bluewillowbookkeeping.com/faq/repairs-when-do-you-capitalize-when-do-you-expense

 

William Brighenti, CPA Connecticut   >   “quickbooks chart of accounts”

  • cpa-connecticut.com/quickbooks-chart-of-accounts.html

 

Bader Martin, CPAs & Business Advisors   >   “federal tax deductions 2012″

  • badermartin.com/blog/wondering-about-the-new-federal-tax-deductions-and-limits-for-2012

 

Jim Yih, Think Box   >   “how to minimize taxes” 

  • retirehappyblog.ca/how-to-minimize-tax-on-the-estate

 

 

Real estate & mortgage

Realty Austin   >   “where to live in Austin”

  • realtyaustin.com/blog/austin-traffic-commute-times-where-to-live-to-get-best-commute-times.html

 

Craig Blackmon, WaLaw Realty   >   “buy a house in seattle”

  • walawrealty.com/2011/08/is-now-a-good-time-to-buy-not-generally-speaking

 

Joe Manausa, Century 21 Manausa and Associates    >   ” sell a home”

  • manausa.com/special/sell-a-home

 

Lucid Realty   >   “chicago real estate prices”

  • blog.lucidrealty.com/chicago_real_estate_statistics

 

Jay Calafiore, Mortgage Architects   >   “how a mortgage works” 

  • mortgageblogger.ca/how-a-mortgage-works

 

Are you choosing the right SEO keywords for your posts?

 

– by InvestmentPal

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Filed Under: accounting social media marketing, financial social media marketing, insurance social media marketing, real estate social media marketing, Recent, SEO

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Reader Interactions

Comments

  1. Edward James says

    March 10, 2016 at 8:55 am

    A nice read

    Reply
    • InvestmentPal says

      March 14, 2016 at 8:04 am

      Thanks Edward.

      Reply
  2. Ryan Key says

    September 16, 2014 at 9:59 pm

    Thinking of the types of questions your ideal client might ask is the way to win in SEO. You can validate and drill this down using keyword research methods and really get good traction.

    Reply
    • InvestmentPal says

      September 17, 2014 at 3:41 am

      Great SEO point Ryan. You cannot be “discovered” if you’re not answering what your prospects are asking.

      Reply
  3. dlo says

    September 7, 2013 at 9:03 am

    I am really impressed with your writing skills and also with the layout
    on your blog. Is this a paid theme or did you customize it yourself?
    Anyway keep up the excellent quality writing, it’s rare to see a great blog like this one nowadays.

    Reply
    • InvestmentPal says

      September 8, 2013 at 11:36 pm

      Clyde, Thanks very much for your generous feedback!

      Reply
  4. Steven J Fromm says

    July 18, 2012 at 7:52 am

    Great post. I really did not understand the long tail concept until seeing all your illustrations. Basically, if I understand it, you want to give descriptive and more searchable key words in your posts. This was great. Thank you.

    Reply
    • InvestmentPal says

      July 18, 2012 at 8:28 am

      Hi Steven, You’re welcome. Glad you found the illustrations useful.

      Reply
  5. Ken Faulkenberry says

    July 16, 2012 at 3:37 pm

    Thank you for including me!

    Reply
    • InvestmentPal says

      July 17, 2012 at 2:03 pm

      Hi Ken, You’re welcome. Nice post on Roth IRA!

      Reply

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