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15 bloggers with (search engine) authority on key financial planning terms

July 7, 2016 By InvestmentPal Leave a Comment

financial planning terms

Content marketing can help you demonstrate your domain expertise and build relationships with clients and prospects.  In a previous post, we listed 30 financial advisory content sites with relevant articles financial advisors can select from, and comment on.  By commenting on interesting articles and sharing those commentaries on social media, you can generate useful content […]

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Filed Under: financial social media marketing, How to, Recent, Savvvy, SEO

Google guidelines on how to grade your web page quality

June 14, 2016 By InvestmentPal Leave a Comment

Web Page Quality ratings guide

When returning search results for a given query, Google tries to present the most relevant and highest quality web pages.  A high quality web page can improve the search rankings of your page and help attract potential prospects to you via Google and other search engines.  How does Google assess the quality of your web […]

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Filed Under: accounting social media marketing, financial social media marketing, How to, insurance social media marketing, real estate social media marketing, Recent, SEO

Part 5: 100 frequently Googled real estate topics and mortgage terms (Infographic)

May 17, 2016 By InvestmentPal Leave a Comment

100 frequently Googled real estate topics and mortgage terms

This is the fifth and last in this series of posts on content topics which professionals can use to engage prospects and clients online.   In the previous 4 posts, we listed topics in the areas of wealth management, tax planning, insurance and accounting.  In this post, we present 100 frequently googled real estate and mortgage terms which represent a monthly […]

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Filed Under: financial social media marketing, How to, real estate social media marketing, Recent, SEO

Part 4: 100 frequently Googled accounting topics & terms (Infographic)

April 18, 2016 By InvestmentPal Leave a Comment

accounting terms googled

This is Part 4 of a series of posts which highlights top content topics that can be used to engage your prospects and clients online.  We focused on wealth management, tax planning and insurance in the previous three infographic posts.  In this infographic post, we identify 100 accounting topics and terms which are frequently googled, […]

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Filed Under: accounting social media marketing, How to, Recent, SEO

Part 3: 100 frequently googled insurance topics & terms (Infographic)

March 14, 2016 By InvestmentPal Leave a Comment

insurance search terms

This is Part 3 of a series of posts which present relevant content topics that can be used to engage your clients and prospects.  In the previous 2 posts, we focused on wealth management and tax planning.  In this post, we identify 100 insurance topics and terms frequently searched on Google, which can be used […]

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Filed Under: financial social media marketing, How to, insurance social media marketing, Recent, SEO

Part 2: 100 frequently Googled tax topics & terms (Infographic)

February 15, 2016 By InvestmentPal Leave a Comment

tax topics terms

100 terms and topics in tax planning and preparation that are frequently Googled (Infographic)

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Filed Under: accounting social media marketing, financial social media marketing, How to, Recent, SEO

100 financial planning topics & terms frequently Googled (Infographic)

January 11, 2016 By InvestmentPal Leave a Comment

financial terms googled

To effectively engage clients and prospects online, it is important for you to generate relevant content which interest them.  One way to discover financial planning topics that are of interest to clients and potential prospects is to know what they are searching for on Google.  Where relevant to your clients and target prospects, these search […]

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Filed Under: financial social media marketing, How to, insurance social media marketing, real estate social media marketing, Recent, SEO

10 delightful season’s greetings to connect with clients & prospects

December 22, 2015 By InvestmentPal Leave a Comment

seasons greetings

The holiday season is an important time to connect with clients & prospects, say thank you & to spread that holiday cheer.  Here’re 10 delightful seasons greetings, both visual and video, from professionals in financial advisory, insurance, accounting & real estate. Thank you & happy holidays!   Area One Realty  |    areaonerealty.com     Royal LePage Miramichi […]

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Filed Under: accounting social media marketing, financial social media marketing, How to, insurance social media marketing, real estate social media marketing, Recent

15 engaging financial services marketing posts from Linkedin discussion group

November 24, 2015 By InvestmentPal Leave a Comment

social media 101

There are many discussion groups on Linkedin which offer their members an interactive platform to learn about financial services marketing tips and best practices from industry peers and marketing professionals.   In this post, a “sequel” to an earlier article, we feature another 15 engaging Linkedin group posts on digital marketing in financial services.   These posts […]

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Filed Under: accounting social media marketing, financial social media marketing, How to, insurance social media marketing, Recent

How to turn your Powerpoint slide into a blog post, a Pinterest image & a Youtube video

October 28, 2015 By InvestmentPal Leave a Comment

powerpoint slide

Blog posts, Pinterest pins and Youtube videos are different ways to engage your clients and prospects online.  How does one find good topics and materials to create content across all these different channels?  If you are in a profession such as wealth management, insurance, or accounting, content for that next post, pin or video may already reside […]

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Filed Under: accounting social media marketing, financial social media marketing, How to, insurance social media marketing, Recent

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