{"id":3846,"date":"2014-04-02T08:23:15","date_gmt":"2014-04-02T15:23:15","guid":{"rendered":"https:\/\/blog.investmentpal.com\/?p=3846"},"modified":"2018-06-12T22:20:41","modified_gmt":"2018-06-13T05:20:41","slug":"pinterest-marketing-15-wealth-management-insurance-accounting-pins","status":"publish","type":"post","link":"https:\/\/blog.investmentpal.com\/Pinterest-marketing-pins","title":{"rendered":"Pinterest marketing – 15 wealth management, insurance, accounting pins"},"content":{"rendered":"

The number of online adults using Pinterest has surpassed that of Twitter, based on a\u00a0<\/span>Pew Research Center<\/a>\u00a0report published on December 30 2013.\u00a0\u00a0 And according to\u00a0Econsultancy (2013)<\/a>\u00a0, 28.1% of Pinterest users have annual household income exceeding $100,000.\u00a0 In a short span of a few years, Pinterest has become a visual marketing<\/a> tool financial services professionals can no longer ignore.\u00a0 What types of content are these professionals posting on Pinterest to engage clients and prospects?\u00a0\u00a0\u00a0 Here\u2019re 15 pins posted by Pinterest marketing savvy professionals in financial advisory, insurance and accounting.\u00a0\u00a0 They are broadly grouped into (i) pins curated from industry sites (ii) pins from company site or blog and (iii) pins related to personal interests.<\/p>\n

<\/h5>\n
Pins curated from industry sites<\/b><\/h5>\n

1.\u00a0 Poll<\/strong> (Source: CNN Money)<\/p>\n

\"PinterestMichael Samalonis – The SHM Financial Group\u00a0\u00a0 |\u00a0\u00a0 pinterest.com\/mjsamalonis<\/p>\n

 <\/p>\n

2.\u00a0\u00a0 Tips<\/strong> (Source: Bankrate)<\/p>\n

\"PinterestRuiz Financial Group\u00a0\u00a0 |\u00a0\u00a0 pinterest.com\/ruizfinancial<\/p>\n

 <\/p>\n

3.\u00a0 \u00a0Example<\/strong> (Source: Life Happens, US Census Bureau)<\/p>\n

\"howPaul Cederholm Agency – Farmers Insurance\u00a0\u00a0 |\u00a0\u00a0 pinterest.com\/paulcederholm<\/p>\n

 <\/p>\n

4. \u00a0\u00a0Statistic – Text<\/strong> (Source: National Flood Insurance Program)<\/p>\n

\"howStormie Speaks Insurance Agency\u00a0\u00a0 |\u00a0\u00a0\u00a0 pinterest.com\/stormiespeaks<\/p>\n

 <\/p>\n

5.\u00a0 Facts –\u00a0 Infographic<\/strong> (Source: Enhance Insurance)<\/p>\n

\"pinterestPinneyInsuranceCenter\u00a0\u00a0 |\u00a0 \u00a0pinterest.com\/pinneyinsurance<\/p>\n

 <\/p>\n

6.\u00a0 \u00a0Explainer \u2013 Youtube video<\/strong>\u00a0 (Source: Insurance Information Institute)<\/p>\n

\"pinterestCowart Insurance\u00a0\u00a0 |\u00a0 \u00a0pinterest.com\/cowartinsurance<\/p>\n

 <\/p>\n

Pins from company site & blog<\/b><\/h5>\n

7. \u00a0 Advice<\/strong> \u00a0(Source: 1800Accountant)<\/p>\n

\"pinterest1800Accountant \u00a0\u00a0\u00a0\u00a0\u00a0|\u00a0\u00a0 pinterest.com\/1800accountant<\/p>\n

 <\/p>\n

8.\u00a0\u00a0 Editorial Illustration\u00a0\u00a0<\/strong> (Source: Micah Fraim, CPA Blog)<\/p>\n

\"pinterestMicah Fraim, CPA\u00a0\u00a0 |\u00a0\u00a0 pinterest.com\/MicahFraimCPA<\/p>\n

 <\/p>\n

9.\u00a0\u00a0 Interesting facts – Cartoon<\/strong> (Source: Alan Spencer & Associates)<\/p>\n

\"pinterestAlan Spencer & Associates CPA\u00a0\u00a0 |\u00a0\u00a0 pinterest.com\/alanspencercpa<\/p>\n

 <\/p>\n

10. Financials – Chart\u00a0<\/strong> (Source: Mercer Advisors Blog – WSJ, Bloomberg, Barron\u2019s, CNBC)<\/p>\n

\"pinterestMercer Advisors, Wealth Management\u00a0\u00a0 |\u00a0\u00a0 pinterest.com\/merceradvisors<\/p>\n

 <\/p>\n

11.\u00a0 People \u00a0\u2013 photograph \u00a0<\/strong>– early 1900\u2019s staff\u00a0<\/strong> (Source: Gould Insurance)<\/p>\n

\"pinterestV.W. Gould Insurance Agency |\u00a0\u00a0 pinterest.com\/gouldagency<\/p>\n

 <\/p>\n

Pins related to personal interests<\/b><\/h5>\n

12.\u00a0 Art<\/strong> – Monets Punt by Ivan Rodger (Source: Fine Art America)<\/p>\n

\"pinterestGerard Rudolph Volel, Investment Advisor Representative\u00a0 |\u00a0\u00a0\u00a0 pinterest.com\/rudyv2014<\/p>\n

 <\/p>\n

13. \u00a0Watches<\/strong> – Zero-Gravity Tourbillon by Zenith (Source: Robb Report)<\/p>\n

\"pinterestSam Kirkendohl, Wealth Manager\u00a0\u00a0 |\u00a0\u00a0 pinterest.com\/ins4u<\/p>\n

 <\/p>\n

14. \u00a0Restaurants\u00a0<\/strong>– La Grotte at Trans-en-Provence, France (Source:\u00a0 viapecetto.blogspot.com)<\/p>\n

\"pinterestHigh Country Capital Management\u00a0\u00a0 |\u00a0 pinterest.com\/High\u00a0CountryCap<\/p>\n

 <\/p>\n

15. Travel<\/strong> – Michelangelo’s Sistine Chapel at Vatican City (Source: Mail Online)<\/p>\n

\"pinterestInsure Ants\u00a0\u00a0 |\u00a0\u00a0 pinterest.com\/insureants<\/p>\n

 <\/p>\n

– by\u00a0InvestmentPal
\n<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

The number of online adults using Pinterest has surpassed that of Twitter, based on a\u00a0Pew Research Center\u00a0report published on December 30 2013.\u00a0\u00a0 And according to\u00a0Econsultancy (2013)\u00a0, 28.1% of Pinterest users have annual household income exceeding $100,000.\u00a0 In a short span of a few years, Pinterest has become a visual marketing tool financial services professionals can […]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"footnotes":""},"categories":[62,60,77,61,88,78],"tags":[],"yoast_head":"\nPinterest marketing - 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